YEAR: 2025 CLIENT: Credit Agricole
SERVICE: Illustration, Custom Lettering, Editorial Design
A series of original illustrations and custom lettering created for an educational calendar commissioned by Credit Agricole in collaboration with Climate Education Foundation.
The project explores how climate change is reshaping local ecosystems by introducing species that historically belonged to warmer regions. Through expressive animal illustrations and hand-drawn typographic elements, the calendar presents a selection of species that have recently begun appearing in Poland, including the golden jackal, praying mantis, and ring-necked parakeet.
The visual concept combines a scientific narrative with a playful, approachable graphic language, transforming environmental research into an engaging visual story about biodiversity and the changing natural landscape.
Corporate social responsibility (CSR) often suffers from overly dry or alarmist communication. By using artistic illustration and custom lettering, this project translated complex ecological data into an aesthetically pleasing, collectible object. This approach allowed Credit Agricole to engage their audience with a sensitive topic (climate change) in a way that felt educational yet optimistic, strengthening their brand image as an environmentally conscious and culturally engaged institution.
